Austin (512) 336-2970

Blog

What Caused The Microsoft Outlook Outage?

What happens when your primary tool for communication suddenly stops working? That's the question many establishments faced during the recent Microsoft Outlook outage. Learn more about it here. What Was Behind the ...

Driving Sustainability Forward With Tech Innovation

How can your establishment continue to thrive while taking care of the planet? With shifting consumer expectations and environmental challenges, it's more important than ever to adapt. Learn more about sustainability through ...

The Hidden Billions SMBs Lose to Fraud Fears

Are small and medium-sized businesses (SMBs) losing opportunities by being overly cautious? To be sure, SMB fraud losses are rampant in today's increasingly digital age, but many are also missing out on ...

Cloud Computing: Fueling Growth in Modern Business

Is your establishment struggling to scale in a fast-changing digital world? In the past, companies needed to invest thousands in physical computers and vast data centers, but this practice is quickly becoming ...

Phishing Scams Evolve With Sneaky New Tricks

What would you do if a single email compromised your entire establishment? Cybercriminals are advancing faster than ever, developing phishing scams that target unprepared organizations with terrifying precision. Learn more about them ...

High Tech Costs Slow Small Business Ambitions

Will tech upgrades stretch small to medium-sized businesses (SMBs) too thin? Staying competitive often means investing in modern tools, but the price tags can shrink your budget and get in the way ...

19 Million Android Users Hit By Vicious Malware

Even the most cautious businesses can get blindsided by cyber threats. That’s the takeaway from a recent Android malware attack affecting millions of users worldwide. Security researchers at Zscaler ThreatLabs discovered 77 ...

Tech Fuels The Subscription Economy’s Rapid Rise

What if your establishment could turn one-time customers into long-term subscribers that generate predictable, ongoing revenue? The subscription economy isn't just a trend but a strategy that's here to stay. Learn more ...

AI-Powered Ransomware: Understanding a Frightening New Threat

Artificial intelligence (AI) is both positive and negative for cybersecurity. On one hand, it powers advanced threat detection systems and automates defenses like never before. On the other hand, cybercriminals are using ...

The Role of Mobile Apps in Expanding Small Business Reach

How can a small-scale establishment stand out in today's competitive market? With the shift toward digital-first experiences, mobile apps help businesses stay relevant and accessible, no matter their size. Learn more about ...

Blog

Google Meet Questions Now Come With Gemini Answers

Google Meet Questions Now Come With Gemini Answers

Google is once again reshaping how teams meet and collaborate. If you use Google Workspace, you’ve probably noticed how AI[...]
How Technology Improves Procurement and Purchasing Processes

How Technology Improves Procurement and Purchasing Processes

In a small business, every team member wears multiple hats and has to juggle multiple processes and priorities. Among those tasks?[...]
MCP’s Weakest Link: Identity Fragmentation Risks

MCP’s Weakest Link: Identity Fragmentation Risks

Every new technological breakthrough gets us excited about possibilities. That is, until security vulnerabilities we didn't see coming bring us[...]

Locations

Austin (Mail and Ship to)

5114 Balcones Woods Dr.
Suite 307-429
Austin, TX 78759
(512) 336-2970

Austin (by Appointment)

1144 Airport Blvd
Suite 260
Austin, TX 78702

Company

Since 2003, The Critical Update has been a leading provider of IT support and consulting, focusing on small and medium sized businesses in the Austin metropolitan area. We have helped hundreds of businesses increase productivity and profitability by making IT a streamlined part of operations. We equip our clients with customized technology solutions for greater operational value and to reduce risk.

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